The business plan is a comprehensive project plan. Its main purpose is to submit it to investors so that they can judge the enterprise or project, so that the enterprise can obtain financing. The business plan has a relatively fixed format, which almost includes all the content that investors are interested in, from enterprise growth experience, product services, marketing, management team, equity structure, organization and personnel, finance, operation to financing scheme. Only a business plan with detailed content, rich data, complete system and exquisite binding can attract investors, make them understand your project business operation plan, and make your financing needs come true. The quality of the business plan is crucial to your project financing. Then how to improve Lanzhou Business Plan Lanzhou Zhiyuan will give you a detailed introduction about the passing rate and effect of

1. Each VC has its own style

Before financing demonstration, start-ups should understand the preferences of each venture capital institution and collect as much internal information as possible. They usually have websites, some forums will evaluate them, and there are also some articles and news about them on the Internet. Entrepreneurs can learn about them in detail through these channels. As the saying goes: Know yourself and your enemy, and you will never lose a hundred battles.

Do start-ups need to understand whether venture capital institutions focus on the current financial situation or long-term development goals? What characteristics of entrepreneurs do they really care about? What kind of presentation do they like? If entrepreneurs cannot find these background information in advance, they should observe some signals and adjust them in time during the demonstration. In the process of financing negotiation and roadshow, the content of entrepreneurs and different venture capital presentations are basically the same, but there should be some targeted modifications for each venture investor.

2. Improve the demonstration efficiency of PPT

PPT will not persuade venture capital to invest in entrepreneurs, nor will venture capital watch entrepreneurs' PPT in private and tell you directly: "Should I give you a check or cash now?" PPT is just an auxiliary tool for entrepreneurs to express their entrepreneurial plans and obtain venture capital. The key for entrepreneurs is how to use it as effectively as possible. For new entrepreneurs, we must do a simple and clean PPT with visual impact.

When some entrepreneurs make a PPT, it is filled with a lot of text and classified content, with many interesting details, but this document has no focus and highlights, let alone visual impact. Sometimes, entrepreneurs need to understand that a picture is worth a thousand words. By using pictures and looking for pictures that can express ideas and opinions, entrepreneurs themselves will also consider more carefully the meaning to be expressed in the PPT and how to express it.

Venture capital, like all ordinary people, also likes clean and tidy PPT and clear products and services. They like to know what entrepreneurs are doing in a very short time. Therefore, entrepreneurs need to make relatively good PPT documents and add some bright things and highlights to make PPT look more professional and serious.

3. Entrepreneurs should keep calm

Entrepreneurs should keep calm, which is easier said than done. After all, if some entrepreneurs can't get investment, their projects and companies will die, and their life will encounter periodic failure. However, we still need to advise entrepreneurs not to be sentimental. Don't be discouraged because it is difficult for venture capitalists to answer their questions, let alone angry entrepreneurs because they are asked pointedly about your pain.

4. Entrepreneurs should bravely express confidence

Confidence is a kind of enthusiasm exposure of entrepreneurs, a kind of self psychological exposure to the certainty of success of entrepreneurial projects, and a kind of affirmation and trust of entrepreneurs to themselves and projects from the heart. The entrepreneur's lack of self-confidence indicates that the project itself lacks the conditions for success in the entrepreneur's psychology. Self confidence is very important in the roadshow of the business plan. Because only when you believe in yourself, others will believe in you.

The entrepreneur must lead the enterprise to success. He must have the ability to believe that his decisions are suitable for the development of the enterprise. Especially in terms of investment and financing decisions, it is a drop in the bucket. There are no rules for business operation. Entrepreneurs, as entrepreneurs, must have enough self-confidence. They must believe that they can complete the project and make the enterprise bigger and stronger. Otherwise, how can they persuade venture investors!

Entrepreneurs should not be petty. It is good to make a grand and bold introduction. You need to show your confidence in your creativity to venture capital, and you can also introduce a bunch of things you think are really useful to venture capital. However, entrepreneurs need to provide the underlying assumptions to support their claims. You don't need to explain every aspect thoroughly, but the basic aspects should be described thoroughly.

5. Entrepreneurs should demonstrate entrepreneurial passion

Entrepreneurs should be enthusiastic about your startup (if not, there are other problems), so it is not difficult to show enthusiasm to VC. You also hope that VC is as passionate as you are, but you can't convey passion for no reason, nor can you convince VC with just one concept. You need to give them real ideas and practices to make them excited: Who are you? What do you have? Who are you selling to? How are you going to sell it? What is the final income and profit? wait.

Once venture capital can recognize your entrepreneurial passion and fighting spirit with the enthusiasm and ideas of entrepreneurs, and they believe that your life and the enterprise are firmly linked (with their own judgment), then entrepreneurs are closer to getting money.

It is very difficult for SMEs to finance venture capital. They need to do a lot of preparatory work and combine various skills and experience, which most entrepreneurs rarely have. Entrepreneurs need good presentation skills, thick skin, endless enthusiasm, an excellent business plan, and a feasible business plan. Of course, entrepreneurs sometimes need a little luck.