What is a business plan? Lanzhou Business Plan Write a company introduction for you

Business plan (also known as investment plan, or financing plan) is a written material that is compiled by a company, enterprise or project unit according to certain format and content requirements in order to achieve investment promotion, financing and other development goals, and comprehensively shows the current situation and future development potential of the company and project to the audience. The business plan is a "stepping stone" for enterprises to knock on the door of investors. It is a high-quality business plan. Through in-depth analysis of products, markets, policies, teams, and development models, it can maximize the value of the project, quickly impress investors, and enable entrepreneurs to achieve twice the result with half the effort.

Importance of business plan

Business plan is an important factor for enterprises to succeed. A perfect business plan, on the one hand, can show the core value and advantages of the enterprise or project, attract venture capitalists, credit, partners, or other stakeholders including the government, so as to successfully obtain financing. On the other hand, the comprehensive analysis of the business plan can help the business owner to supervise and measure the development status and business model, and can also share the business plan with employees, so that the team can have a deeper understanding of the enterprise development plan and the enterprise can grow rapidly.

What is the purpose of Lanzhou Business Plan?

A high-quality business plan is based on product analysis, grasping the current situation and development trend of the industry market, comprehensively studying national laws and regulations, macro policies, medium - and long-term industrial planning, industrial policies and local policies, project team advantages and other basic contents, focusing on presenting the current situation, development orientation, development vision and mission, development strategy, business operation mode Development prospect, in-depth analysis of the project's competitive advantages, profitability, viability, development potential, etc., to maximize the value of the project.

Generally speaking, the business plan has the following three functions

First, the business plan can be used as a communication tool for project operators. 　

The business plan must focus on reflecting the value of the enterprise (project) and effectively attract investment, credit, employees, strategic partners, and other stakeholders, including the government. 　　

Secondly, the business plan can be used as a management tool for the project operation subject. 　　

The business plan can be regarded as the planning tool of the project operation subject, guiding the company through different stages of development. The planning is strategic, overall and long-term. 　　

Third, the business plan can be used as an action guidance tool for project operation. 　　

The content of the business plan involves all aspects of enterprise (project) operation, and can guide the whole process of project development.